"We train the person not just the body"


Armidale's Premier Fitness Studio

AFA is not just a gym. It's family.

We are a community who stand beside you on your good days and on your tough days. We know first hand how hard it is to train consistently throughout the year and we have the people and processes in place to hold you accountable every step of the way. 

You never have to feel like you are doing it alone again. 

The "Enduro Program" has been developed by a world class team of experts industry from Sports dietitian's, Physiotherapists, Strength and Mindset coaches to ensure you have all the support you need to smash your results out of the park.

Come see for yourself!!! 

 Our Premium Enduro Program works with  you across 7 pillars of Wellbeing and Performance.

  • Movement
  • Mindset
  • Nutrition
  • ​Sleep
  • ​Connection
  • ​Performance
  • ​Nervous System Training

What AFA is all about...
#1: Results  
Our goal is to train you up so you don't need us anymore! We want you to be able to train anywhere in the word and know what to do, when to do it and how to train for your individual body.
#2: Accountability
Sometimes someone else believing in you is the beginning of you believing in yourself.
#3: Community
Anyone can teach you to squat!!! AFA is about helping you train consistently- rain, hail or shine. We have trainers and a community that will hold you accountable every step of the way. 

Who is this program for?

  • Mums & Dads: who used to play team sports are looking for that similar sense of community and belonging.
  • First-timers: If you have never stepped foot in a gym or been to a class and are not really sure where to begin.
  • Anyone: Wanting to meet some new people and get functionally fit. 
  • T​riathletes: Looking to hit their three disciplines in a team environment.
  • Anyone who does not like the stero-typical gym!
In the first year we spend the time teaching you the foundational movements, building your consistency and base fitness so that by year two you can do anything you want to (and most of the time our clients are doing things they never dreamed possible- check out our client stories below to get an idea).

Who is it NOT for: If you want to pay a membership and not show up, then we are not the right gym for you. We pride ourselves on the fact that EVERY SINGLE member is coming to the gym when they say they are coming (unless they let us know beforehand). We have built a culture of accountably, commitment and A grade attitudes over the last decade. If you want this, but are not sure how to make it happen then book in a 15 minute chat with one of our mindset coaches and we can help give you some pointers and chat about if we are a match. Book HERE

Frequently Asked Questions
Who is AFA suited for?
Welcome to Altitude Fitness Armidale, where we redefine fitness as a holistic journey that goes beyond the physical. Our commitment is to train the person, not just the body, setting us apart from other gyms. AFA training is ideal for those seeking a personalised fitness experience within a supportive community. Whether you're a beginner or a seasoned fitness enthusiast, our programs cater to all levels, ensuring a transformative journey that prioritises your well-being, mindset, and performance..
What makes AFA different to other gyms?
AFA is led by Ali Flynn, Peak Performance and Mindset Coach. She is and backed by a team of knowledgeable and dedicated staff. Our studio session sizes are capped, guaranteeing personal attention and technique guidance for every person. It’s not a ‘one size fits all’ approach - we take the time to get to know you personally and to understand your fitness goals so that we can help you achieve them. We understand the role that psychology plays in your success and we help you to transform your thinking from training because you have to, to training because you want to. Our incredible staff want to see you fly and take the time to teach you correct technique so that you can confidently walk into any gym. We love nothing more than a client telling us they don’t need us anymore.

Can I claim my membership through my private health fund?
Depending on your Private Health Insurance provider and policy, you may be eligible for a rebate on your fees. It is important to remember that all health funds are different and offer different services - you will need to check with your service provider whether you are entitled to any rebates. In some cases an invoice or receipt of payment may be needed and this can be obtained by contacting the team via admin@altitudefitnessarmidale.com.au. Sometimes, a GP referral may be required to indicate that the fitness program is necessary due to an existing health or medical condition.

I am not very fit, can I still train at AFA or will I fall behind?
Don’t worry! Lots of our clients have had a break from fitness or have never trained before and this is one of the benefits of booking in with us. We pride ourselves on catering for all levels through each exercise and creating a supportive and friendly environment for people to feel accepted and not judged. We also offer beginner classes that can help to guide you through technique and individual exercises in order to help you progress to other classes when you feel ready and confident.

Cancellation Policy?
At AFA we understand that life is always changing, and there will be times when training doesn't fit into your routine. That's why we offer a no-contract membership option for our clients, with a simple 30-day cancellation period.

If you need to cancel your membership, simply send written notice to admin@altitudefitnessarmidale.com.au and we will advise the date of your last payment.

AFA reserves the right to waive the cancellation period if exceptional circumstances apply (such as injury, illness, or change of employment). If you think you fit into one of these categories, please include any relevant information in your notice of cancellation to admin.

What is AFA Fitness Philosophy?
Results: Targeted outcomes through personalised programs and expert guidance.
Community: Building a strong and supportive fitness family enhances individual experiences.
Accountability: Commitment and consistency are keys to success; our community provides the support needed.
Educate: Comprehensive knowledge about health, wellness, and effective training methods fosters better choices.
Empower: Instill confidence and self-belief, providing tools, skills, and motivation for autonomy..
Pause Payment Policy?
We have a number of online training options that our clients can utilise, and we encourage all clients to continue to train regardless of location, but we understand that sometimes that's not possible. 

If you wish to pause your membership, we offer a three-week membership pause which clients can use once per calendar year. Please note that these pause periods cannot be carried over to another calendar year (e.g., if you did not pause your membership at all in 2024, you won't be able to choose to pause twice in 2025). 

You must notify admin@altitudefitnessarmidale.com.au of your intention to pause 21 days in advance of the start of the pause period. Exceptional circumstances may be considered (such as injury, illness, or change of employment).
What is the AFA pricing model?
Our membership model, ENDURO PROGRAM, offers unparalleled value and simplicity, ensuring a seamless fitness experience. Begin your journey with a 30 dollar 2-week trial, granting unlimited access to HQ sessions.

Following the trial, you'll be automatically upgraded to our Enduro weekly membership at just $59/week- unlimited access. Enjoy the flexibility of pausing payments once a year with a 21-day written notice to admin if you'll be away for more than 3 weeks.

Embrace the freedom of no contracts; cancel anytime with a simple 21-day written notice to admin@altitudefitnessarmidale.com.au. 

Elevate your fitness journey with ENDURO—unlimited studio sessions and 24/7 access to our online well-being and performance platform, allowing you to train anytime, anywhere. Your path to holistic fitness begins here.

How long are the sessions?
Studio sessions vary from 30-45 minutes. 
Do I book or just show up?
Yes, all members must reserve their place using the online booking system (Acuity). Studio Sessions are strictly limited and only places pre-booked can be guaranteed.
Where is the premise?
171 Rusden St, opposite the fruit shop, next to Cetnaj. Walk down the drive way and through the gate. HQ is on the left though the roller door.
Do I need to arrive early to studio sessions?
Yes, most clients arrive a couple of minutes early and head into HQ. There maybe a session on before you. The instructor will show you where to pop your things and wait until your session is ready to begin. 

Pregnancy?
Pregnancy is such an exciting time in your life. We have coaches that are trained in pre and postnatal fitness. They are happy to talk you through any changes that you may need to make for your training. Please notify your instructor as soon as you know you are pregnant and discuss with your doctor so they know that you will be exercising during your pregnancy. 

What If I need to cancel a session?
You can freely cancel any class up to 24 hours before the start time. Due to our capped classes we encourage all clients to remove their names from a class if you know you cannot attend. No-shows who do not cancel, may lose their priority booking status. 

What can I do if the studio session I want to attend is fully booked?
If a session is fully booked it will not show up on the booking link in bold (you will not be able to click on it). If this occurs please notify admin on admin@altitudefitnessarmidale.com.au and they will place you on the waitlist. This system works really well so don’t despair if your favourite class is full, contact admin because more often than not you will get in.
What if I have an injury or unusual pain?
We encourage all clients to look after and listen to their bodies. It is important to remind the instructor of any current injuries you have before the class and if you feel any unusual pain during class please stop what you are doing and flag it with the trainer.

If you have a chronic injury, had an acute injury or have had surgery, we recommend consulting a clinician before your first visit and join one of our small group PT sessions to learn modifications for common exercises.
What do I need to bring to sessions?
 Just yourself a water bottle and a towel.
Is AFA open on Public Holidays?
HQ is closed on Public Holidays.

What happens over the school holidays and Christmas?
School Holidays:  We understand the importance of variety in your schedule to ensure interest and sustainability. During the holiday period we often change up instructors and class schedule to create variety for your training.

Christmas: The studio and HQ are both closed from the Wednesday before the week of Christmas and re-open the second Monday of January. This has been factored into our membership rates, and the down time has been deducted over the average of the 12 months. With this in mind, memberships are not paused, canceled or otherwise amended from December 15 to January 15, unless extenuating circumstances (injury etc.) are present. Altitude Fitness reserves the right to make the final decision during this time. 

Don't just take our word for it....

10 years ago I was apprehensive about attending my first mobility and core class. No way could I touch my toes or even consider myself flexible. I had my arm twisted by one of the trainers at AFA to go and I have not looked back. 

I have slashed over 2 minutes of my running time for 5 km since starting to improve my flexibility. 

It does not matter what level you are, from a complete beginner to someone who attends regularly. There are options and levels for every exercise.

If you are thinking about going but feel intimidated, suck it up and have a go. Take it from me, it's worth doing.




Nick Sewell 

My first words to my trainer:
“I don’t know how long I will last”. 

* I had never been to a gym.
* Hadn’t exercised in years.
* I had no energy.
* Sleep a few hours every day.
* I rode an electric bike &
* I definitely wasn’t a swimmer.

In the 7 years I have been at AFA I have done more than I ever dreamed possible. I have competed in Triathlons, Half Ironman competitions, cycled 1500 kms, trained consistently and lost 3 dress sizes!

 AFA provided the community, support and structure to make all of this achievable.





Gemma Johnson

Before I started I was a full time working mum who hadn’t done any exercise for years! I was so nervous about the thought of walking into a gym. I didn’t feel like I belonged there. I suffer from anxiety and I greatly Iacked confidence.

Since joining AFA :
*My anxiety is improving.
* I am more energetic.
* I’ve found muscles I didn’t know existed and strength I didn’t know I had! 
*Hit 0- 20 push ups on toes in 8 weeks.
*Hit 0- 2kms swimming in 10 weeks.
* I have gone on to complete a Half Ironman and half marathons.

If you are thinking about starting all I can say is to DO IT!!!! The trainers at AFA are the most incredible people. They see something in you that you don’t see and are amazing at drawing that out. Everyone who attends AFA is so encouraging and inspiring. 

Kate Bender

Our AFA Family 

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